
NFCBiz · Commerce
Commerce experience rebuild for an online retailer
Rebuilt the shopping and staff-facing flows so customers could buy more easily and the team could manage catalog and orders without friction.
Challenge
The existing storefront was hard to extend as the catalog and order volume grew. Staff spent too much time on workarounds.
Approach
We redesigned the customer path and admin tooling together, prioritizing checkout clarity, catalog management, and order handling.
Outcome
A cleaner customer journey and an admin experience the team could operate day to day without constant developer help.
What we built
Storefront UX
Simplified browsing and checkout steps while keeping the flexibility the business already depended on.
Ops tooling
Improved how staff manage products, stock signals, and order status inside one admin surface.
Integrations
Connected payments and notifications where needed so order flow stayed intact end to end.
Technologies used
- Ecommerce
- Web apps
- Payments
- APIs
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